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Marketing Officer

About Daftarkhwan:

Daftarkhwan is a leading co-working space provider offering innovative workspaces and community-driven environments. With a focus on fostering creativity, collaboration, and entrepreneurship, Daftarkhwan provides individuals and businesses with the resources they need to thrive.

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Job Description:

We are seeking a talented and dynamic Marketing Officer to join our team in the North region, specifically focused on Rawalpindi and Islamabad. The Marketing Officer will be responsible for conducting marketing research, creating engaging content, and managing social media campaigns to promote Daftarkhwan's services and events effectively.

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Responsibilities:

  • Conduct market research to identify trends, insights, and opportunities for social media campaigns.

  • Develop and implement creative and innovative social media marketing strategies to enhance brand awareness and drive engagement.

  • Create compelling content for social media platforms, including but not limited to Meta, LinkedIn, TikTok and Twitter.

  • Collaborate with the design team to develop visually appealing graphics, videos, and other multimedia content for social media posts and campaigns.

  • Monitor and analyze social media performance metrics, including reach, engagement, and conversion rates, and adjust strategies accordingly to optimize results.

  • Stay up-to-date with the latest trends and best practices in social media marketing, content creation, and digital advertising.

  • Assist in organizing and promoting events, workshops, and other marketing initiatives both online and offline.

  • Build and maintain relationships with influencers, partners, and community members to amplify brand reach and engagement.

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Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.

  • Proven experience in social media marketing, content creation, and digital advertising, preferably in the coworking space, real estate, or hospitality industry.

  • Strong understanding of social media platforms, algorithms, and analytics tools.

  • Excellent written and verbal communication skills, with a keen eye for detail and creativity.

  • Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously.

  • Proficiency in graphic design tools such as Canva or Adobe Creative Suite is a plus.

  • Familiarity with SEO principles and Google Analytics is an advantage.

  • Passion for entrepreneurship, innovation, and community building.

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Benefits:

  • Competitive salary package

  • Opportunities for professional growth and development

  • Dynamic and collaborative work environment

  • Health insurance benefits

  • Networking opportunities within the startup and entrepreneurial ecosystem

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Join us at Daftarkhwan and be part of a vibrant community dedicated to empowering individuals and businesses to succeed!

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